SWIG LOCALIZATION ILLUSTRATION
Harrison. got to work with Swig on developing their newest prototype, which included a localization component. Our team proposed that each Swig location could have a mural made for that specific town and then sell matching stickers at the location. I designed the following as a proof of concept to present to the Swig team. My thinking was that each location within the state of Kansas would share the same arrowhead shape, but the illustration within would change based on the city. Other states would have their own container shape, such as an evergreen tree for Washington or a boot for Texas.
ILLUSTRATION
