Main Event came to Harrison to breathe some new and exciting life into one of their newer experience offerings: Escape Rooms. We were tasked to create a recognizable and holistic escape rooms experience that stands apart as its own brand, while still fitting in seamlessly within the greater Main Event brand ecosystem. I played a key role in developing the Escape Rooms visual identity, subsequent system, and environmental graphics. A comprehensive brand manual was also created for Main Event as a part of this project.
